The Division 2 - Monetization

[Oh. daesu]

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February 27, 2019

POST-LAUNCH MONETIZATION


Our overall monetization philosophy is that purchasable items should always be optional to the player.

At launch there will be two ways to purchase additional content for The Division 2.

1. First and foremost is the Year 1 Pass, lined out in detail above.
   
2. Secondly, we have the in-game Apparel Store, where players are able to directly purchase cosmetic items for purchasable Premium Credits. This option exists for those who wish to know exactly what they are buying and are looking to acquire a specific cosmetic item.
   

Shortly after launch we will be adding the first purchasable Apparel Caches. These Caches will contain cosmetics only: no weapons, crafting materials or other gear. Acquiring a Cache will never provide any type of advantage.

Our intention is for players to organically earn new pieces of Apparel as they enjoy the many different activities of The Division 2; getting cosmetics from gameplay should be fun, exciting and rewarding. For those who wish to speed up this process, or acquire specific Apparel, there will be choices to directly purchase individual cosmetics in the Apparel Store, or via Event Caches post launch.